Redesigns That Deliver Results

 

Thermo Fisher Scientific

website redesign for a major biotech company

Since I joined at Life Technologies before the merger with Thermo Fisher, I went through the redesign of many pages and entire sections. As a Sr. Web UX Designer, I participate in the entire process of user experience design for the web from analyzing the business requirements through ideation, design, launch and results evaluation. I also deliver design and usability related presentations and training.

I strategically partner with marketing and product managers on redesign projects to keep the web pages current and fresh. I approach the redesign with a customer centric point of view in order to drive sales through improved user experience.

Tools used: Adobe Creative Suite (CQ, Photoshop, Illustrator, InDesign, Acrobat),  Omniture, Axure, HTML, CSS, XML, JavaScript.

Above: Redesigned responsive page of a multi-million dollar storefront. Below: Before screenshot, sketch, wireframes of two iterations, mockup, navigation map, heat map, mouse movements recording of the storefront.

before screenshot
sketch
wireframe
wireframe iteration
mockup
site map
heat map
mouse movement recording

"Lubina is a consummate professional and was a much valued member of my team. As my UX and web designer for a multi-million dollar e-commerce website, she consistently delivered a high quality web experience for our customers. Lubina exhibited a high attention detail and was always able to meet tight timelines."

 

Larry Milocco
Senior Digital Marketing Manager
Thermo Fisher Scientific

 

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Copyright 2018 Lubina Bogoeva. All rights reserved.

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website redesign for a major biotech company
before screenshot
sketch
wireframe
wireframe iteration
mockup
site map
heat map
mouse movement recording
LinkedIn Twitter Google+ Instagram
website redesign for a major biotech company
before screenshot
sketch
wireframe iteration
wireframe
mockup
site map
heat map
mouse movement recording
Lubina Design - Web, UX/UI
LinkedIn Twitter Google+ Instagram
website redesign for a major biotech company
before screenshot
sketch
wireframe iteration
wireframe
mockup
site map
heat map
mouse movement recording
Lubina Design - Web, UX/UI
LinkedIn Twitter Google+ Instagram